Lexus Campaign – Assistant, The Makerie Studio

Assisting Joyanne Horscroft, Co-director of the ‘Makerie Studio’ in London, I helped work on the Creative Craftmanship 2015 campaign for Lexus.

I helped fold over 150 multi-coloured paper Origami birds in the weeks leading up to the photoshoot. At the photoshoot, I assisted with installing the paper-birds and suspended them them from the ceiling with invisible thread.
All rights remain with the Makerie Studio, who designed and created the birds, the photographer Luke Kirwan and the client Lexus.

LE656P_CT_Origami_48Sheet_V20_PIC

MakerieLexus2S

MakerieLexus3S

Source: http://www.makeriestudio.com/project/lexus-campaign/

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